Sue Baer
Management & Production
I've been in direct response marketing for 21 years, the last 11 at Whittier. What keeps me in this business is
the desire to promote the wonderful mission of our clients. My goal is for our team and your organization to
become partners and friends working together in a noble cause.
To do the best job to further your organization's mission requires both strategic planning and creative and
efficient implementation of direct response campaigns. So I like to take the time upfront to listen to you
and thoroughly understand your vision and goals. Then, together, we can create a map for projects that ensure
your program stays on track and we meet your goals. What I hope I offer to you is a hands-on project approach.
I have an academic background in Marketing, but I think what really helps is my experience in all facets of
direct mail fundraising: house appeals, acquisitions, membership renewals, planned giving and major gift campaigns.
When I'm not in the trenches with my clients, I love to spend time with my daughter, Megan... and I love to read a
great mystery.

